Development Requirements

WABSI required a web-based solution that could replace their existing use of spreadsheets to consolidate their record keeping of contacts, deals, organisations, segments, tasks, notes and customers.

You might ask yourself “Why build a custom tool when there are a few well-known, reliable ones already on the market?”. The answer to this is that having a tailored CRM can be invaluable to a company as it offers loads of benefits, such as:

How we did it

The app is built using the PHP framework Laravel. This allowed our developers to work with one of the most well-regarded tools in the industry (as well as one of Hatchet’s specialties), which eases the process of creating complex features and ensuring the project can be easily be scaled in the future. Some of these features include:


WABSI have been able to fully migrate from their existing solution to a fully custom web solution that meets their needs.